In chapter four based on the concept of behavioural and motivational theories in sports organisation, the author says human beings are unique creatures as they behave differently under different conditions and are mostly difficult to Fifa55. Awoyinfa stresses that since human beings constitute the most important element in sports organisation, sports managers need some understanding of why people behave in one way or the other, so that they (sports managers) can influence people to perform exactly the way sports organisations find desirable.
One potent instrument this author suggests that can be used to elicit performance in athletes is motivation. In his words, “Motivation is something needed in sports organisations to make employees perform.
However, it has been an important and a puzzling subject for sports managers.” Awoyinfa further discusses development of motivational concepts in sports organisation; application of motivational theories to sports management; methods of behaviour modification, etc., in this chapter.
In chapters five to ten, the author beams his analytical searchlight on subject matters such as management techniques in sports organisation; the concept of sports organisation; setting design in sports organisation; the concept of planning in sports administration; making sports organisations more effective in Nigeria and staffing in sports organisations.
Chapter 11 is based on communication strategies in sports organisation. According to Awoyinfa here, communication is a crucial factor in any organisational effectiveness because organisations cannot function effectively when communication skills are lacking among members. “Since communication is the moving spirit in an organisation, its absence may make organisations standstill,” asserts this author.
In chapters 12 to 16, Awoyinfa X-rays concepts such as organisational changes and development in sports administration; leadership in sports administration and management; administration and management of soccer as a coach; teaching human kinetics and health education in schools and colleges; and organisation and administration of schools at various levels of education.
As regards mode of presentation, this text scores a pass mark. For instance, the language is comprehensible and the ideas are brilliantly articulated. The simplicity of the language is expected, given the author’s dual professional background as a lecturer and pastor. To ensure easy study of the text on readers’ part, Awoyinfa highlights the objectives of each chapter at the beginning and ends with review/revision questions.