This is the traditional model of how people perceive failure. They see themselves in the Thinking Mistakes Our Brain Makes middle with success on one end and failure on the other. They do everything they can to move toward success and away from failure. Instead, rethink this model to look like this.


Turn failure into a stepping-stone to success. Face the failure directly and recognize that success is the destination and whatever failure you are currently facing is simply a step to get there. This will change your perspective as well as keep you moving on a productive path.

Re-visit, refine and re-work your objectives.
This is the perfect time to pull out your long-term goals and make sure you have not deviated from the path to get you there. Should you encounter a problem along your way, change your direction, but not your destination. Re-visit the current objectives you are working on and decide if there needs to be some changes made. What’s changed that is causing the troubles you are experiencing?

The economy is certainly an issue that is causing problems for many businesses. What else has changed? Is the competitive landscape different? Has your product changed? What about your target audience – has anything changed in what they need? Ask yourself the tough questions and determine what you need to do differently. Doing the same things you have done before is simply not an option. Something needs to change to overcome the failure. What is it?

Re-work your objectives accordingly. The new economy will force thousands of businesses to change their business model or fail. Take the time to talk to your customers and people in your industry. Decide what you need to change and then do it.

Use courage to build mental toughness.
It may sound easy to remove your negative thinking, to look at success as a stepping-stone and adjust your business plan to meet the new realities. But what will be the fuel that causes all this to happen? Courage! You must be willing to build the courage and the self-confidence that you will need to overcome any obstacles in your path.


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